Brand You

The Problem is the Problem

“If there is any one ‘secret’ of effectiveness, it is concentration. Effective executives do first things first and they do one thing at a time.”

Peter Drucker, The Classic Drucker Collection

We all have a problem with first things first.

More often than not, the first thing that concerns us is the urgent; and we are so overwhelmed by the present that we put off planning for the future.

We want to achieve.

Perhaps the desire has dimmed but we still feed the need to produce something to show that our investment of time (our life) is meaningful.

But all this action leads eventually to you questioning your existence. The enjoyment of the ‘job’ has all but disappeared and the exhilaration of the climb has been replaced by a need to cling on for dear life.

Stop and focus.

Who are you?

What do you want to be?


Every day should be a day devoted to working on your life not just in it.

If you are not getting better then you are slowly dying.

Don’t allow yourself to major in minor things. Sometimes the major things look so hard that we dare not contemplate trying to start them, let alone work on the end game. But every major task can be broken down, worked on and accomplished.

The sooner we start it the better.

When it comes to the level of distraction that you can deal with, consider if you can afford to switch off all of your gadgets and ask yourself what is it that is holding you back.

Are you acting on your reasoning, yet?

Finally don’t let procrastination stop you.

It can be beaten. If you don’t believe me read The War of Art by Steven Pressfield.

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